Progresso Soup Drops Make a Comeback at Walmart After Quick Sell-Out
Greg Flynn, founder and CEO of the Flynn Group, discusses how consumer spending habits are affecting restaurant franchises, highlighting the shift toward value offers and value meals due to inflation on ‘The Claman Countdown.’
Progresso is making a splash once again by reviving its viral “soup you can suck on” candies, following last year’s release that sold out in mere minutes.
The brand’s Soup Drops — hard candy inspired by classic Progresso soups — are returning for a second year with the launch of the Progresso Soup Drops Variety Can. This new variety pack features three of Progresso’s most beloved flavors, as announced by General Mills on Thursday.
“After selling out in just minutes last January, the soup you can suck on now debuts the first-ever Progresso Soup Drops Variety Can, featuring three of Progresso’s most iconic soup flavors,” the announcement states.
CAMPBELL’S SOUP EXECUTIVE ALLEGEDLY CALLS COMPANY PRODUCTS ‘S— FOR POOR PEOPLE’ IN SECRET RECORDING
Progresso is bringing back its Soup Drops after last year’s limited-edition release sold out within minutes. (General Mills)
Timed perfectly for National Soup Month, the lineup includes Chicken Noodle Soup Drop, Tomato Basil Soup Drop, and Beef Pot Roast Soup Drop, according to the announcement.
“Each Soup Drop captures the flavors fans know and love from Progresso, and this year, they’re bringing the heat — literally,” the announcement elaborated. “The new Progresso Soup Drops deliver a feeling of warmth in your mouth, making every drop taste even more like a bowl of Progresso Soup.”
MCDONALD’S CEO REVEALS 3 FOOD TRENDS THAT COULD SHAPE 2026
Progresso soup at a store in White Plains, N.Y., March 19, 2021. (Tiffany Hagler-Geard/Bloomberg via Getty Images / Getty Images)
The limited-edition Variety Cans went on sale Thursday, Jan. 15, at 9 a.m. ET, with additional drops planned every Thursday through the end of January, while supplies last.
Each $2.97 bundle includes individually wrapped Soup Drops in all three flavors, along with a can of Progresso Chicken Noodle Soup.
The exclusive Variety Cans will be available only on Walmart’s website.
REPORT REVEALS WHICH COSTCO ITEMS CAN PAY FOR THE ANNUAL MEMBERSHIP
The soup aisle of a grocery store is pictured here. (Jeffrey Greenberg/Education Images/Universal Images Group via Getty Images / Getty Images)
“Cold and flu season sucks, and the only way to combat this time of year is with the flavors of Progresso — whether that’s in a comforting bowl or through the joy of soup you can suck on,” said Maria Carolina Comings, vice president and business unit director for Progresso at General Mills, in a statement.
“This year, Progresso Soup Drops deliver more fun, more flavor, and more comfort when you need it most.”
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General Mills did not immediately respond to FOX Business’ request for comment.
Greg Flynn, founder and CEO of the Flynn Group, discusses how consumer spending habits are affecting restaurant franchises, highlighting the shift toward value offers and value meals due to inflation on ‘The Claman Countdown.’
Progresso is making a splash once again by reviving its viral “soup you can suck on” candies, following last year’s release that sold out in mere minutes.
The brand’s Soup Drops — hard candy inspired by classic Progresso soups — are returning for a second year with the launch of the Progresso Soup Drops Variety Can. This new variety pack features three of Progresso’s most beloved flavors, as announced by General Mills on Thursday.
“After selling out in just minutes last January, the soup you can suck on now debuts the first-ever Progresso Soup Drops Variety Can, featuring three of Progresso’s most iconic soup flavors,” the announcement states.
CAMPBELL’S SOUP EXECUTIVE ALLEGEDLY CALLS COMPANY PRODUCTS ‘S— FOR POOR PEOPLE’ IN SECRET RECORDING
Progresso is bringing back its Soup Drops after last year’s limited-edition release sold out within minutes. (General Mills)
Timed perfectly for National Soup Month, the lineup includes Chicken Noodle Soup Drop, Tomato Basil Soup Drop, and Beef Pot Roast Soup Drop, according to the announcement.
“Each Soup Drop captures the flavors fans know and love from Progresso, and this year, they’re bringing the heat — literally,” the announcement elaborated. “The new Progresso Soup Drops deliver a feeling of warmth in your mouth, making every drop taste even more like a bowl of Progresso Soup.”
MCDONALD’S CEO REVEALS 3 FOOD TRENDS THAT COULD SHAPE 2026
Progresso soup at a store in White Plains, N.Y., March 19, 2021. (Tiffany Hagler-Geard/Bloomberg via Getty Images / Getty Images)
The limited-edition Variety Cans went on sale Thursday, Jan. 15, at 9 a.m. ET, with additional drops planned every Thursday through the end of January, while supplies last.
Each $2.97 bundle includes individually wrapped Soup Drops in all three flavors, along with a can of Progresso Chicken Noodle Soup.
The exclusive Variety Cans will be available only on Walmart’s website.
REPORT REVEALS WHICH COSTCO ITEMS CAN PAY FOR THE ANNUAL MEMBERSHIP
The soup aisle of a grocery store is pictured here. (Jeffrey Greenberg/Education Images/Universal Images Group via Getty Images / Getty Images)
“Cold and flu season sucks, and the only way to combat this time of year is with the flavors of Progresso — whether that’s in a comforting bowl or through the joy of soup you can suck on,” said Maria Carolina Comings, vice president and business unit director for Progresso at General Mills, in a statement.
“This year, Progresso Soup Drops deliver more fun, more flavor, and more comfort when you need it most.”
GET FOX BUSINESS ON THE GO BY CLICKING HERE
General Mills did not immediately respond to FOX Business’ request for comment.
