Raising Cane’s Marks 30 Years with a Star-Studded Celebration During Super Bowl Week

To celebrate its 30th birthday, Raising Cane’s hosted an unforgettable celebrity gathering in San Francisco during Super Bowl week. The event featured notable personalities, including Christian McCaffrey, who worked a shift early in the week, and Matthew Stafford, who indulged in chicken tenders right after winning his first Super Bowl. The festivities were a highlight for owner and founder Todd Graves.

“Time flies, right? This is all I’ve done my whole adult life. And the best part about it is, same menu for 30 years, same crew, same culture, same vibe, same great people,” Graves shared with Fox Business from the San Francisco Proper, where he hosted A-list celebrities.

CLICK HERE FOR MORE SPORTS COVERAGE ON FOXBUSINESS.COM

Cardi B was one of the many celebrities enjoying some Raising Cane’s during Super Bowl week with founder Todd Graves. (Raising Cane’s / Fox News)

Stars such as Alix Earle, Jessica Alba, Emma Roberts, Machine Gun Kelly, Cardi B, Logan Paul, and others joined Graves for a weekend filled with excitement. The festivities included a hotel takeover and a series of standout events, starting with an exclusive pre-party at Charmaine’s on Saturday night, followed by a pre-Super Bowl brunch at Villon on Sunday morning. The weekend culminated with guests enjoying the Big Game from Todd Graves’ custom Raising Cane’s suites at Levi’s Stadium in Santa Clara.

Graves recognized early on that sports events could serve as a perfect backdrop for bringing celebrities together to foster relationships. “Before I was in business, we live and die by football season,” he explained. “It’s like, hey, football season’s coming. My son’s like, X amount of days till it comes, and when it’s done.”

Luke McCaffrey and Christian McCaffrey work a shift at Raising Cane’s in the Bay Area During Super Bowl Week on Feb. 2, 2026, in Colma, California. (Thos Robinson/Getty Images for Raising Cane’s / Getty Images)

CHRISTIAN MCCAFFREY REFLECTS ON 2025 SUCCESS AFTER INJURY-PLAGUED 2024 SEASON: ‘JUST THANK GOD’

“But when I opened up in the north gates of LSU, it was in August, during football season. It tied into coming to Canes before and after the game. Those game days were just slammed Friday night before everybody’s fired up. I wanted to tap into that energy of football, that energy of sports,” Graves added.

Seattle Seahawks quarterback Sam Darnold is also set to work a shift to celebrate his Super Bowl title, further expanding the list of celebrities Graves has collaborated with.

“I like to be part of big events, pop culture, things that are going on immediately, sports being one of those. It’s about having people that are Caniacs, having people that I respect,” Graves remarked. “I meet people and learn from them. For me, I’m constantly around business, but if I can be around performers, actors, athletes, learn from them in a different way—success is success, but there are different ways to go about it, and it really motivates me.”

Alix Earle enjoyed Super Bowl LX from Raising Cane’s suite at Levi’s Stadium. (Raising Cane’s / Getty Images)

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“Everybody had a great time, and I got to build relationships. I brought different people together from various walks of life and industries, and everyone had a good time, learned from each other, and created long-term friendships,” Graves concluded. “So for me, I watch the game, but I get to sit next to so-and-so, and then I get to walk around and talk to so-and-so. The parties, all those things, everyone had a good time, created great relationships, and we get a good marketing return.”

To celebrate its 30th birthday, Raising Cane’s hosted an unforgettable celebrity gathering in San Francisco during Super Bowl week. The event featured notable personalities, including Christian McCaffrey, who worked a shift early in the week, and Matthew Stafford, who indulged in chicken tenders right after winning his first Super Bowl. The festivities were a highlight for owner and founder Todd Graves.

“Time flies, right? This is all I’ve done my whole adult life. And the best part about it is, same menu for 30 years, same crew, same culture, same vibe, same great people,” Graves shared with Fox Business from the San Francisco Proper, where he hosted A-list celebrities.

CLICK HERE FOR MORE SPORTS COVERAGE ON FOXBUSINESS.COM

Cardi B was one of the many celebrities enjoying some Raising Cane’s during Super Bowl week with founder Todd Graves. (Raising Cane’s / Fox News)

Stars such as Alix Earle, Jessica Alba, Emma Roberts, Machine Gun Kelly, Cardi B, Logan Paul, and others joined Graves for a weekend filled with excitement. The festivities included a hotel takeover and a series of standout events, starting with an exclusive pre-party at Charmaine’s on Saturday night, followed by a pre-Super Bowl brunch at Villon on Sunday morning. The weekend culminated with guests enjoying the Big Game from Todd Graves’ custom Raising Cane’s suites at Levi’s Stadium in Santa Clara.

Graves recognized early on that sports events could serve as a perfect backdrop for bringing celebrities together to foster relationships. “Before I was in business, we live and die by football season,” he explained. “It’s like, hey, football season’s coming. My son’s like, X amount of days till it comes, and when it’s done.”

Luke McCaffrey and Christian McCaffrey work a shift at Raising Cane’s in the Bay Area During Super Bowl Week on Feb. 2, 2026, in Colma, California. (Thos Robinson/Getty Images for Raising Cane’s / Getty Images)

CHRISTIAN MCCAFFREY REFLECTS ON 2025 SUCCESS AFTER INJURY-PLAGUED 2024 SEASON: ‘JUST THANK GOD’

“But when I opened up in the north gates of LSU, it was in August, during football season. It tied into coming to Canes before and after the game. Those game days were just slammed Friday night before everybody’s fired up. I wanted to tap into that energy of football, that energy of sports,” Graves added.

Seattle Seahawks quarterback Sam Darnold is also set to work a shift to celebrate his Super Bowl title, further expanding the list of celebrities Graves has collaborated with.

“I like to be part of big events, pop culture, things that are going on immediately, sports being one of those. It’s about having people that are Caniacs, having people that I respect,” Graves remarked. “I meet people and learn from them. For me, I’m constantly around business, but if I can be around performers, actors, athletes, learn from them in a different way—success is success, but there are different ways to go about it, and it really motivates me.”

Alix Earle enjoyed Super Bowl LX from Raising Cane’s suite at Levi’s Stadium. (Raising Cane’s / Getty Images)

GET FOX BUSINESS ON THE GO BY CLICKING HERE

“Everybody had a great time, and I got to build relationships. I brought different people together from various walks of life and industries, and everyone had a good time, learned from each other, and created long-term friendships,” Graves concluded. “So for me, I watch the game, but I get to sit next to so-and-so, and then I get to walk around and talk to so-and-so. The parties, all those things, everyone had a good time, created great relationships, and we get a good marketing return.”